Most effective social media 2013

28 February 2013

While social media’s acceptance by and importance to the consumer has ramped up rather quickly. A social-media strategy has clearly become a marketing must-have. These days, marketing channels, platforms, and tools that lack a social component are probably doomed to failure. But what worked this time last year might not work today, for this is a rapidly shifting landscape that must be mapped out regularly.

For your convenience, a downloadable PDF version of the chart is available at the bottom of this page. And in the spirit of social, please share it with your colleagues and broader professional networks.

Download here the infografic.